Stefanie Norvaisas, Design Concepts’ director of strategy and research, joined colleagues for a panel discussion of design strategies that give businesses a competitive edge at the Product Development and Management Association’s (PDMA) 33rd Annual International Conference, November 4, 2009 in Anaheim, California.

Norvaisas joined moderator Tom O’Guinn, professor of marketing at UW-Madison, Wisconsin School of Business [...]

 
The American Institute of Architects (AIA) Southwest Wisconsin Chapter hosted a 10-20-20 Presentation Night on November 3, 2009, featuring ten of the areas best designers, including Nick Reback, industrial designer at Design Concepts, to take the stage.

The 10-20-20 challenged 10 presenters to articulate their design inspiration through 20 projected images, with each image visible for [...]

On November 3, 2009, Maddie’s Miracle, Inc. presented a $9,500 donation to the American Family Children’s Hospital. The donation honors the memory of Madeline Rose Hunter, daughter of Design Concepts’ director of information services Mark Hunter and his wife Robin.

In August, the 4th annual Maddie’s Miracle children’s carnival brought friends and family together. The event, [...]

On October 22, 2009, The Smithsonian’s Cooper-Hewitt, National Design Museum presented the 2009 People’s Design Award to the Trek Lime bicycle. The award was presented at the 10th annual National Design Awards ceremony in New York. The award was accepted by Hans Eckholm, Trek senior industrial designer.

Design Concepts strategy & research team is pleased to [...]

Dave Franchino, president and principal of Design Concepts, and Ken Martin, president and CEO of Sadra Medical, presented “Leveraging Innovation Partnerships in Emerging Medical Device Development.” On July 28th, 2009, Martin and Franchino spoke to the membership of LifeScience Alley, a Minneapolis-based trade association with a membership of companies involved in all aspects of life [...]