Director of New Product Development & Principal

Rainer Schnabel

Rainer has more than 20 years of experience in product development, project management and strategic product planning. He brings an enterprise-focused philosophy to the field of innovation consulting and tailors Design Concepts' methodology to position each client for success.

Working closely with our clients, Rainer provides them with counsel, product strategies and customized product development plans. Prior to joining Design Concepts in 2006, he was executive vice president with Brooks Stevens Design. Earlier in his career, Rainer handled marketing for Tyco International’s Star Sprinkler and for the Milwaukee and Chicago offices of Jakob and Optima, both based in Germany. Rainer earned a bachelor’s degree in mechanical engineering from the Darmstadt University of Technology in Darmstadt, Germany.

When he’s not helping clients develop successful products, Rainer enjoys whipping up gourmet meals for family and friends, cycling, cars and good Scotch.