Design Concepts wins GOOD DESIGN Award for its work on Pelvalon's Eclipse System

Director of Business Design

Marlisa Kopenski

Marlisa and her team help clients ground their innovation projects with sound business strategies.

She has worked in a variety of strategy roles for companies including Kraft Foods and E&J Gallo Winery. Prior to earning her MBA from the Northwestern University Kellogg Graduate School of Management, Marlisa worked in marketing for Gourmet and Fast Company magazines and as a publicist for Viking Penguin Books.

When she’s not guiding our clients to business success, Marlisa loves reading to learn a little about lots and tries to never do the same thing twice.

Marlisa is also a skilled speaker. Recent presentations include:

  • How Being Rather Than Doing Can Create Value in the Business World, Pecha Kucha presented at EPIC 2014 (Ethnographic Praxis in Context), September 9. 2014
  • What Keeps Me Up at Night and Gets Me Up in the Morning, Pecha Kucha presented at part of the Wright Design Series, December 11, 2012, Madison, WI.
  • The Art and Science of Strategy: Understanding the Relationship Between Design Strategy and Business Strategy, co-presented with Stefanie Norvaisas as a PDMA Webinar, December 6, 2012.